Lessons We Learned from Boomerang Clients

In the world of retail media and marketplace advertising, great sellers track every dollar spent or made across their business. Many come to Quartile after managing their ad campaigns manually for..

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What is AI-powered campaign automation and optimization?

Artificial intelligence (AI), machine learning (ML) and data-driven automation and optimization pop up in marketing materials for ad tech partners a lot, often promising outsized returns on..

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