The 2022 Definition of Amazon Seller Success

Online retail has come a long way, generating an estimated $4.2 trillion worldwide, and accounting for over 18% of total retail sales in 2021. Those numbers are now drawing a great deal of..

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Quartile Acquires Sidecar Performance Marketing!

Quartile, the leading ad optimization platform for top e-commerce marketplace sellers, today announced it has acquired Sidecar, a performance marketing technology provider for e-commerce retailers..

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Lessons We Learned from Boomerang Clients

In the world of retail media and marketplace advertising, great sellers track every dollar spent or made across their business. Many come to Quartile after managing their ad campaigns manually for..

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Mission Possible: How Sellers Can Thrive Despite Amazon Fee Increases

When Amazon announced plans to increase fees for marketplace platform services on January 18th, 2022, mid-Q4, no less, there was a collective sigh of resignation throughout the seller community...

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Keep Calm and Maintain Your Inventory: Best Practices for Finding Profit Amid the Supply Chain Disruptions

Ocean freight will never be speedy, but it is consistent in terms of time. Even when all is calm in the world, the journey from Shanghai to Long Beach takes 21 days. But Amazon sellers can see..

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Thrasio Explains, Why Quartile?

One of the big leaders in buying up and scaling third-party merchants selling on Amazon and other marketplace platforms uses Quartile as a core part of its growth and scale plan.

3 Min Read
What is Margin-Based Targeting and Optimization for Amazon Ads?

More people buy on Amazon than ever before, so why is it hard for many sellers to profit? The answer: rising seller costs, from cost-of-goods (including import shipping) to cost-per-click (CPC)..

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Amazon Sponsored Display Ads Now Offer Optimizations for Viewability

Sellers can now buy and optimize Sponsored Display ads on Amazon based on whether they were viewed. 

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