Google to Amazon

Turn Google Search into Profitable Amazon Sales — and Earn 10% Back.

Drive high-intent shoppers from Google directly to your Amazon listings, boost rankings, and capture the Brand Referral Bonus automatically.

Trusted by Brands in Every Sector

1 in 3 Searches Starts on Google.
Google to Amazon Connects the Dots.

Google to Amazon extends your Amazon growth strategy into Google Search, targeting high-intent shoppers before they enter the marketplace and directing them straight to your listings.

Quartile manages the full execution — strategy, campaign build, attribution, optimization, and Brand Referral Bonus capture — so you drive incremental sales, improve rankings, and earn up to 10% back automatically.

Key Features:

Expert Team Strategy. AI-Powered Execution.

Our specialists bring strategic expertise to identify your best opportunities. AI brings speed and precision to execute.

- Strategic Planning with Your Dedicated Team: Our experts analyze your Amazon data to recommend the right products and keywords

- AI-Driven Product Recommendations: Our technology identifies your highest-potential products from your Amazon performance data

- Automated Campaign Structure and Budget Setup: Our team configures campaigns in minutes, powered by AI-driven insights

- Smart Budget Distribution Across Campaigns: Our specialists allocate budgets intelligently based on your Amazon sales patterns

Unified Reporting: See the Complete Picture

One dashboard. Complete visibility. We close the loop between Google performance and Amazon conversions, showing both side by side.

- Google Certified: Our technology provides compliant, accurate tracking you can trust

- Real-Time Conversion Tracking: See which Google campaigns drive Amazon sales within 24-48 hours

- Campaign-Level Attribution: Know exactly which campaigns, products, and keywords generate conversions

- Cross-Channel Visibility: Our specialists give you a unified view of Google and Amazon performance together

Automatic Budget Optimization

Our team manages weekly budget reallocation, moving money from underperformers to top performers based on actual conversion data.

- Performance-Based Allocation: Budget flows to campaigns that convert

- Daily Optimization Cycles: Our specialists monitor performance continuously

- Winners Get More Budget: Top performers automatically receive more investment

- Losers Scale Back: Underperformers get reduced budget to protect your margins

Buy Box Protection

Daily Buy Box monitoring pauses Google ads the moment you lose Buy Box on a product. When you win it back, ads restart automatically.

- Daily Buy Box Checks: Continuous monitoring of your Buy Box status

- Automatic Ad Pause/Resume: No manual intervention required

- Waste Prevention: Stop spending on traffic that can't convert

- Budget Protection: Money only flows to products you can actually sell

Google to Amazon By The Numbers

3x

Ranking weight for
external traffic

10%

Brand Referral Bonus

10 min

Campaign setup time

1 in 3

Shoppers start on Google

Four Ways Google to Amazon Transforms Your Growth Strategy

Dominate Competitive Keywords Without Defensive Spending

Amazon rewards external traffic up to 3x the ranking weight compared to organic sales. This creates a strategic advantage most sellers don't understand. Our specialists work with you to identify your highest-value keywords and build a personalized strategy targeting those specific terms.

We continuously monitor ranking performance and automatically optimize budget allocation to maximize your ranking gains while competitors overspend on defensive Amazon PPC.

The result: 10-15% more sales on competitive keywords creates
disproportionate ranking improvements. Better rankings mean more organic sales you don't pay for.

Finally See What's Actually Working

You're managing Google and Amazon in silos. When sales increase, you don't know what drove them. You're making budget decisions on hunches. Our team closes the loop between your Google campaigns and Amazon conversions.

We track every Google click through to Amazon purchase, showing you the complete customer journey in one unified dashboard. Make data-driven decisions with Google-certified attribution.

See exactly which campaigns drive conversions, which products perform best, and where to invest more. Budget flows to what actually converts.

Earn 10% Back and Make Every Sale More Profitable

Amazon's Brand Referral Bonus credits you up to 10% of sales from external traffic. A $100 sale from Google pays you $10 back. Amazon pays you to bring them customers.

Our team ensures you capture these credits automatically on every qualifying sale. These credits apply to all your Amazon referral fees, not just sales from Google. It's like getting a discount on your entire Amazon operation.

Turn this into a strategic advantage that improves margins across your entire Amazon business.

Launch in Minutes with Expert Strategy

Our team works with you to define your growth strategy and identify your highest-potential products based on your Amazon performance data.

Then our AI-powered system handles the technical execution, generating optimized ad copy and building complete campaigns in under 10 minutes.

What used to take 6 hours of manual work, our specialists complete in 10 minutes. You get expert strategy with automated precision.

Why Google to Amazon?

Customers Love Us

2026

Gartner Digital Market Leader

Capterra

2025

Best Software Top 50
Commerce Products

G2

2026

Best Software Top 50
Commerce Products

G2

2025

Grid Leader - Retail Media Platform

G2 Summer Report

2025

Grid Leader - Retail Media Platform for SMB

G2 Summer Report

2025

Best Relationship

G2 Summer Report

2025

Best Usability

G2 Summer Report

2025

Best Support

G2 Summer Report

2025

Top Retail Media Advertising Platform

G2 Best Software List

2023

Technology Innovation finalist

Amazon Ads Partner Awards

2025

Small Business Leader

G2 Winter Report

2023

Technology Innovation finalist

Amazon Ads Partner Awards

Frequently Asked Questions

How is this different from advertising on our own website?

Amazon converts at 13-74%. Typical D2C sites convert at 3.3%. Same Google traffic, 3-4x more sales. Plus, you earn the 10% Brand Referral Bonus when you send traffic to Amazon. Your own site doesn't pay you a rebate.

Won't this cannibalize our Amazon PPC sales?

No. Amazon PPC captures people already on Amazon, actively shopping. Google to Amazon reaches people before they open Amazon, in comparison mode. Different audience, different intent, different stage. Plus, external traffic boosts your organic Amazon rankings, which increases sales your Amazon PPC didn't have to pay for. It's complementary, not competitive.

We tried Google to Amazon before and it didn't work. What's different?

Previous attempts failed because you lacked four critical elements:

- No closed-loop attribution proving which campaigns drove Amazon sales

- Google campaigns optimized for clicks, not conversions

- No expert team managing the strategy and execution

- Brand Referral Bonus wasn't captured properly for true ROI


We solved all four. Our specialists work with you to build the right strategy. Our Google-certified tracking connects Google clicks to Amazon conversions. Campaigns optimize based on actual sales data. Brand Referral Bonus capture is automatic. The difference is having an expert team managing the complete strategy, not just running generic campaigns.

How long until we see results?

Traffic and clicks appear within the first week. Conversion data shows up in your dashboard within 24-48 hours of purchases. Meaningful performance trends emerge around week 3-4 once the campaigns have enough data to optimize effectively. Ranking improvements from external traffic typically become visible within 30-45 days.

Can we start small and scale?

Definitely. Your account manager will work with you to identify your 3-5 best products for initial launch based on your Amazon performance data, including monitoring performance weekly and sharing insights with you on what's driving results. When you're ready to expand, we use that data to recommend your next wave of products, ensuring you scale based on proven performance, not guesswork.

How does Google to Amazon work with our existing Quartile Amazon PPC?

Google to Amazon is an integrated addition managed by your same Quartile team. We use your Amazon performance data to inform Google strategy.

Google to Amazon lives in the same Quartile portal you're already using for Amazon PPC.

Your Amazon performance data automatically informs Google campaign strategy, and you see both channels' results side by side. Same login, same team supporting you, just expanded capabilities to reach shoppers before they open Amazon. The team managing your Amazon PPC now extends that expertise to Google.

How do I get started with Google to Amazon?

If you're already a Quartile customer: Contact your Account Manager to set up a demo with one of our Customer Growth Managers. They'll show you how Google to Amazon integrates with your account and answer questions specific to your products.

If you're new to Quartile: Request a demo here. We'll walk you through both our Amazon PPC optimization and Google to Amazon capabilities, then build a custom strategy for your brand.

Get started

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