Latest blogs

What is Margin-Based Targeting and Optimization for Amazon Ads?

More people buy on Amazon than ever before, so why is it hard for many sellers to profit? The answer: rising seller costs, from cost-of-goods (including import shipping) to cost-per-click (CPC)..

3 Min Read
Machine Learning Curve to Outperform Human Intuition

The adage of "what goes up must come down" has long been accepted as a basic fact of life, but in the age of cloud computing and online sales, economies of scale are often changing the game. In..

4 Min Read
The New Age of E-Commerce Attribution

As human beings we like to ponder how things began, especially things that ended well. Big Bang Theory or Adam and Eve? The chicken or the egg? Did Al Gore really invent the Internet? And of..

2 Min Read

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Maximize Amazon Advertising

Quartile's proprietary advertising technology uses cutting-edge artificial intelligence and machine learning to make decisions based on real data for improved performance and growth. 


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Quartile 360 allows you to activate and scale effective marketing across e-commerce platforms powered by Artificial Intelligence. 

Case Studies

SmartyPants Amazon Ads

Combining Amazon and non-Amazon Media Leads to Over 100% Growth for SmartyPants

Founded in 2011 by a group of concerned parents and leaders in health & wellness, SmartyPants is on a mission to simplify health without sacrificing quality. As industry leaders in testing, transparency, and advocacy, from sourcing the highest-quality ingredients to testing and packaging, the brand wanted to apply this same philosophy to its advertising campaigns.

Find out how SmartyPants’ cross-channel advertising strategy, enabled by Quartile, helped the brand achieve over 100% year-over-year sales growth in October 2020.

Bom Dia Amazon Ads

How Bom Dia Brands and Quartile developed a plan to drive increased sales with Amazon Advertising

Bom Dia Brands is a small business and a registered seller on Amazon that takes pride in their cup of joe. 

Bom Dia knew that they needed a partner that could help them increase their
Amazon sales and return on ad spend, so they chose to work with Quartile which allowed them to optimize performance and automate the management of their campaigns.

As a result, of the combined efforts, and with strong strategic guidance from Quartile, Bom Dia Brands saw multiple improvements as of June 2019.

NutraChamps Amazon Ads

Nutrition Company, NutraChamps Sees a Reduced ACoS of 10-25% in Three Months

NutraChamps is a nutritional supplement company committed to helping people throughout their journey towards achieving optimal health, wellness, & longevity. With premium-quality, naturally sourced ingredients, the goal is to help people live healthier and happier lives. 

Read now to find out the business challenges that led NutraChamps to evaluate and ultimately select Quartile, and how the key features and functionalities increased the monthly Amazon sales on average making this company a million-dollar Amazon seller.

Amazon Ads

Medium Enterprise Clothing and Sportswear Brand Increased Amazon Sales by up to 50% and Reduced ACoS by 25%

As a result of this medium enterprise clothing and sportswear brand to evaluate software solutions, this company increased sales from PPC campaigns, better optimization for every campaign, expanded sales into new categories of products, experienced better tracking of each product listing, and much more! 

Quartile optimized their ad spend in one to four weeks, investment sales and revenue grew on Amazon by 25-50%, and their advertising cost of sales (ACoS) on Amazon decreased by 10-25%. 

Amazon Ads

Million Dollar Amazon Seller Glorified Enterprises USA Experienced 25-50% Growth in Three Months

Connecting with their Amazon Seller and vendor accounts, Glorified Enterprises was evaluating vendors and ultimately selected Quartile due to the need for a service that can manage PPC campaigns, bidding automatically with advanced Artificial Intelligence while eliminating manually managing large e-commerce media and keyword PPC campaigns. 

With the help of Quartile's key features and functionalities that Glorified Enterprises use, they experienced a 25-50% growth in three months! Read now to find out how Quartile can help you too!

Dalstrong Amazon Ads

Consumer Product Seller, Dalstrong Experienced Improved Sales and Lower ACoS in Less Than a Week

Founded in 2014 and trusted by over 450k chefs, Dalstrong believes in the power of cooking to unite us and bring out the best in people. Their tools were created and made to empower our creative journey and, in some cases, take our professional careers to the next level.

With their product innovation, beauty, and functionality, Dalstrong needed an automation solution to shift from manually managing large e-commerce media and keyword PPC campaigns, leading them to evaluate vendors and ultimately select Quartile. 

As a result, Quartile optimized Dalstrong's ad spend in two days to a week enabling them to expand their advertising program to reach new customers and much more. 

Retail Amazon Ads

Retail Company Increased Sales by 50% and decreased ACoS on Amazon by 10-25%

Freeing up their time for strategy and peace of mind, this million-dollar retail company connected and utilized Quartile with their Amazon Seller with monthly sales of 1M+. 

Find out how Quartile increased their total sales in three months on Amazon by lowering the barriers to entry for new types of ads on Amazon (Sponsored Brands, DSP, etc)., while unlocking new keywords/ASIN targets making it easy to rapidly create new campaigns. 

MegaRhino Amazon Ad

MegaRhino Retail Increases Sales 10-25% While Lowering TACoS 10% Within Three Months

MegaRhino specializes in data-driven, multi-channel, e-commerce marketing, and retail.

With monthly average Amazon sales between $500,000-1,000,000 and manually managing large media and keyword PPC campaigns, MegaRhino ultimately chose Quartile after evaluating vendors. As a result, increased sales by 10-25% while lowering the total advertising cost of sales (TACoS) by 10% in three months.  

Healthcare Seller Amazon Ads

Healthcare Seller Sees 25% Sales Growth Within Four Weeks

While challenged with manually managing large e-commerce media and keyword PPC campaigns, this million-dollar healthcare seller was in need of a service to automatically bid with advanced Artificial Intelligence. 

Quartile's machine learning platform has increased this seller's sales seeing a 25% sales growth within four weeks. Find out how they achieved their results!

Food Company Amazon Ads

Small Business Food Company Increased Sales by 10%

Connecting and utilizing Quartile with their Seller account, this small business food company averaged monthly sales between $50,000-100,000 and increased their sales by 10%.

See how this business wanted a service that managed PPC campaigns and bidding automatically with advanced Artificial Intelligence which resulted in better optimization and decreased our advertising cost of sales (ACoS) on Amazon by up to 10%.

Aerospace and Defense Amazon Ads

Medium Enterprise Aerospace and Defense Company Reduced ACoS by 25-50% in Three Months

Looking for an Amazon DSP, this aerospace and defense company wanted a service that managed their PPC campaigns and bidding automatically.

As a result of using Quartile, this company optimized their ad spend in three months, their investment in Quartile increased sales and revenue on Amazon by 10-25%, and decreased their advertising cost of sales by 25-50%. 

Read more to find out how Quartile helped lower the barriers to entry for new types of ads on Amazon. 

Medium Entertainment Amazon Ads

Media & Entertainment Company Increase Sales by 50% with Quartile

With Quartile's seamless integration and fast start-up on Amazon Advertising, this small business media and entertainment company increased sales by 50%. 

See how Quartile optimized their ad spend in one to four weeks,  increased sales and revenue on Amazon by 50% or more, and decreased their advertising cost of sales on Amazon by 10-25%. 

Thought Leadership

Seller Checklist: How to Lower Your Amazon ACoS

Amazon is an amazing platform for sellers with more than 200 million Prime members. The only drawback? There are millions of other sellers, not to mention Amazon itself, competing for those same shoppers. Sellers can make their products stand out with the help of Amazon Ads, but in order to remain profitable, one of the most important metrics to track is Advertising Cost of Sale (ACoS). Find out the 8 tips to manage your ACoS. Download your copy today! 

Competitive Comparison Infographic

Download the infographic today to learn how Quartile helps brands with data-driven machine learning and best-in-class optimization to: 
-Increase your product's exposure
-Drive higher organic sales 
-Grow profit with margin-based targeting 

News and Press Releases

Quartile Amazon Advertising

Quartile Launches Margin Optimization Feature

The Only Tool In The Industry To Predict Profit Margin Percentage And Spend Ad Budget According To A Desired Margin Goal.

Quartile Amazon Sellers Instacart Ad

Quartile Launches New Partnership With Instacart Ads

Amazon Ads

Quartile Ranked #3 as Most Important Companies in E-Commerce Marketplaces Ecosystem


How Amazon's Business Could Threaten Google and Facebook

Amazon Ads

Amazon Knows What You Buy. And It’s Building a Big Ad Business From It.


Leading Digital Commerce Advertising Management Software Platform, Quartile Digital, Secures Significant Investment From Detroit-based Rockbridge Growth Equity

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Recent Video Content

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Partner Series: Finding Profit Amid Supply Chain Disruption

Do headlines about manufacturing delays, delayed ocean freight, and trucker shortages have you worried about your Q4 sales? We're here to help.

Register now to attend a live webinar and Q&A with Daniel Knijnik, Quartile CEO & Co-Founder, and Mustafa Cokol, Senior Global Mile Logistics Manager at Thrasio.

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Diversify Your E-Commerce Traffic Sources: Google Search for Amazon Sellers

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Friday Feature: Hourly Optimization & Margin-Based Targeting

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Quartile’s AI-powered Advertising Optimization Platform helps sellers and brand owners maximize their potential on Amazon.

Founded in 2018, Quartile uses proprietary AI technology to optimize profitability with a hybrid SaaS interface and a consultive level of services. Thousands of sellers worldwide trust Quartile’s full-funnel optimization approach to unlock the full potential of their selling and advertising on e-commerce globally